Beauty and Personal Care in Saudi Arabia - New Study Released
There was a strong performance for beauty and personal care in Saudi Arabia during the review period as a whole. This was linked to a number of factors, including strong development in the country's retail landscape during the review period. With the opening of many shopping malls, shopping became an increasingly popular leisure pursuit for consumers. Sales also benefited from a rise in tourist numbers, with many tourists buying gifts in Saudi Arabia for their friends or families at home.
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