Just Released: "Fragrances in Ukraine"
The intensive development of chain retailing was the one of the key factors to impact premium fragrances in 2012. A focus on colour cosmetics and fragrances was clearly demonstrated by major "beauty" players, in particular Brocard (incl. L'Etoile, Brocard, Bonjour and ???), Eva and Cosmo. In fragrances, good growth opportunities were provided by: intensive promotion, better brand and product exposure, the support of qualified shop assistants, the availability of testers and private label...
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