Recently Released Market Study: Dishwashing in Italy
In 2012 dishwashing manufacturers in Italy started to increasingly respond to the trend towards multibenefit products that combine functions of cleaning agents, dishwashing salt and rinsing agents due to the lack of time amongst consumers in doing shopping and a shift to convenience. Dishwashing value sales increased by almost 1% mainly thanks to automatic dishwashing, which overall registered a 2% increase in value and 1% in volume.
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