"Yildiz Holdings as in Packaged Food (World)" Now Available at Fast Market Research
Yildiz Holding, the Turkish conglomerate with a wide fmcg portfolio, has been growing rapidly in recent years, especially driven by intense innovation activity and the acquisition of global premium confectionery label, Godiva, in 2008. Further expansion targeting the Middle East and Africa market and continuous portfolio development will have to be its principal strategic directions in order to enhance its status and competitive edge in the global packaged food market.
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