Recent Study: Beer in Colombia
In Colombia beer is usually presented in glass bottles or cans, both in off-trade and on-trade channels, and in a lower strength than in barrels, that are used mainly by microbreweries at their pubs. However the evolution of the beer culture in the country, has led Bavaria to present a new way to drink beer. In October 2012 the company launched Club Colombia draught beer designed for the on-trade. This presentation enables consumers to enjoy a high quality cold beer...
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