"Cotton Wool/Buds/Pads in South Africa" Published
Cotton wool/buds/pads continued to become more affordable at the end of the review period. This was due to widening distribution for economy brands, which in turn encouraged the leading branded players such as Accantia to use price promotions in order to maintain volume share. There was also an improvement in the quality of economy products on offer, with retailers increasingly delisting poor quality products. Private label cotton wool/buds/pads also gained a widening distribution presence...
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