New Market Report Now Available: Hair Care in the Czech Republic
Despite rising price sensitivity of Czech consumers in the times of worsened economic climate, product quality is increasingly more important within hair care. As a result, Czech consumers increasingly demand more sophisticated products and products with added benefits. In addition, brand is important within hair care as it guarantees a certain level of quality. Nevertheless, as hair care is strongly competitive and Czech consumers like to try new products and innovations, there is not strong...
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