"General Electric Co (GE) in Consumer Appliances (World)" Published
GE is one of the top appliance manufacturers in the US and holds a strong foothold in Latin America through its partnership with Mabe. It has shown little interest in expanding geographically and this has cost the company in terms of global share. In 2012, GE announced plans to bring back jobs previously outsourced to China and Mexico to its Kentucky facility. While the move is in contrast to the strategies employed by most of its competitors, it could make...
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