New Market Study Published: Pouches Offer Good Prospects for Development
Within global retail packaging, stand-up pouches created particular interest in 2012, and saw particularly strong growth. The pouch's versatility has led to its volume expansion being geographically diverse, with its use covering packaged food, pet food, beverages and home & personal care. Its growing presence and significant growth potential lies in its ability to offer at times an economy positioning, which is important in emerging countries, and at others to add value in more mature regions.
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