New Market Report: 100% Home Delivery/Takeaway in Sweden
Despite continued growth in 100% home delivery/takeaway, it is still a niche in consumer foodservice in Sweden. This is reflected in the fact that value sales accounted for a negligible share of total value sales in consumer foodservice in 2012. Although most players in consumer foodservice offer take-away as an option, there few which only offer home delivery/takeaway. One reason behind this is that most outlets want to rely on table service as an alternative to 100% home delivery/takeaway.
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