Other Pet Food in the United Kingdom - New Report Available
Growth in other pet food has been driven principally by small mammal/reptile food, which grew by 15% in value and 6% in volume terms to make it one of the strongest performing categories in pet care. This contrasts unfavourably with bird food and fish food, both of which saw negative volume growth and static value growth in 2012. This means that small mammal/reptile food is providing all the growth in this category, where it constitutes 77% of the total category...
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