Wipes Market 2014 - 2018 Global Research Report
A major trend being witnessed in the global market is the emergence of a number of private-label brands. Private-label products refer to products manufactured and marketed by retailers. The private-label wipes manufacturers' operational efficiency enables them to develop products at lower costs. Thus, products under private-label brand names are becoming more prominent and gaining more popularity as they are priced lower than branded wipes. Consumers also consider private-label branded products to be better, offer higher value, and to be priced...
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