New Market Report: Bleach in Kazakhstan
Bleach is becoming less popular in Kazakhstan due to market innovations and other solutions being preferred by consumers, such as the development of colour safe bleach formats and new power formulas for detergents. Products labelled as bleach are perceived by many consumers as not the only solution to solve a particular chore at home. In some cases bleach is replaced by other special liquids, such as toilet liquids or stain removers, which have proved to be no less efficient and...
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