Drinking Milk Products in Thailand - New Study Released
Drinking milk products in Thailand posted respectable current value growth of 9% in 2013, up from an 8% gain in 2012 thanks to the endeavours of brand players in terms of new product development and integrated marketing campaigns to boost demand. In fact, drinking milk is regarded as an inexpensive source of protein and calcium, with a link to holistic health and wellness benefits. Thai consumers are familiar with packaged drinking milk products.
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