"Beauty and Personal Care Packaging in Poland" Published
The worsening financial situation of households affected producers in terms of lower sales. As a consequence, there was less activity in terms of the introduction of packaging novelties. Significant projects aimed at changing packaging were suspended and new concepts were not developed. Companies tended to implement new products without spending on investment in new packaging; thus bath and shower, men's toiletries or hair care were basically characterised by the offering of standard rigid plastic bottles provided with simple closures. This...
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