Recent Study: Baby and Child-Specific Products in Serbia
Consumers do usually look to save money on baby and child-specific products. Child care is very important and this category continues to grow year on year. Traditionally women are the main consumers, but there have been developments as more men were involved in this category in 2013. They are usually young fathers who are taking a more active role in parenting. To a certain degree we can see even traditional roles of parenting being switched as some men are unemployed...
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