Market Report, "Dermatologicals in Germany", Published
In 2013, dermatologicals continued to post healthy current value growth of 3%, with sales reaching ?485 million. This positive performance mainly derived from strong value sales of topical antifungals. In 2013, topical antifungals grew by 4% in current value terms, making it one of the best performing categories. Dermatologicals benefited from German consumers? positive perception of OTC dermatological products, with many consumers being willing to self-medicate skin problems. Many consumers considered OTC dermatologicals as very effective at treating skin problems...
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