New Market Study, "Womenswear in Egypt", Has Been Published
Womenswear was hit hard by Egypt's instability at the end of the review period. A worsening security situation and rising crime in the country deterred many consumers from spending their leisure time shopping. The imposition of a curfew from 1900hrs also restricted consumers' ability to shop, preventing shopping on Friday evenings, traditionally a peak shopping time. Due to economic uncertainty and the rising cost of living, many consumers furthermore sought to save rather than spend at the end of the...
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