New Report Available: Small Cooking Appliances in France
In contrast to previous years, 2014 was marked by low innovation efforts from manufacturers of small cooking appliances; very few ground-breaking small cooking appliances were launched. Players may have considered the French market as having lower potential for value creation, as households, entangled in sluggish socioeconomic conditions, were likely to react less enthusiastically to innovative product launches. On the other hand, demand for some of the most dynamic products in the category pod coffee machines and light fryers was either...
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