Lead Management Market, 2016-2026 by Segmentation Based on Product, Application and Region
Lead management isbusiness-to-business and direct-to-consumer oriented set of practices, methodologies and systems intended to generate and to qualify new potential business prospects. Lead management is usually done through various marketing programs or campaigns. Lead management maintains business relations between its outgoing consumer advertising and the relevant responses to that advertising. Lead management aids in Customer Relationship Management (CRM) and sales management. Lead management involves the acquisition of new customers, maintenance of market brand identity and selling to current clienteles which...
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