Data security is a major concern for enterprises, government organizations, and individuals. Identity badges, numeric keypads, and PINs were the most popular devices used to prevent unauthorized access to sensitive data and assets. However, hacking these security codes was easy. Advanced authentication solutions, which were introduced in 2012, use a number of authentication techniques such as hardware OTP authentication, smart card-based authentication, phone-based authentication, and biometrics. Advanced authentication solutions are security systems that require two or more types of authentication to verify a transaction, which act as a security layer and make it difficult for an unauthorized person to access a database or computing device. Increased usage of mobile devices such as smartphones, laptops, and tablets for banking and e-commerce has increased the need for advanced authentication solutions.
Technavio's analysts forecast the Global Advanced Authentication Market to grow at a CAGR of 16.95% during the period 2016-2020.